HAMILTON – Colgate Athletics has entered a new partnership with FanWord, one of the leading AI technology and storytelling companies in college sports, to deploy its signature product, FanWord Assist, across its teams. The collaboration empowers Colgate's communications team to transform raw interviews, stats, and game notes into polished narratives in minutes, freeing staff to focus on the moments that matter most.
FanWord builds technology that marries artificial intelligence with human creativity. FanWord Assist generates first-draft feature stories, recaps, bios, and more, while giving editors complete control over tone and accuracy. The result is faster turnaround, deeper coverage, and a consistent voice across platforms.
"Our communications and creative media staff invested a lot of time this summer evaluating our processes and determining ways to best assist Colgate University's 25 Division I varsity athletics programs," said Jordan Doroshenko, Colgate University's Director of Communications and Creative Media. "FanWord, assisting with written content and storytelling, is a valuable resource that will allow us to be more creative as we strive to support an array of important external mediums for Colgate Athletics."
With this agreement, Colgate joins FanWord's expanding network of more than 125 athletic organizations nationwide. Fellow Division I partners such as East Tennessee State, DePaul, Colorado, Little Rock, and South Dakota have already leveraged FanWord Assist to enrich their storytelling, underscoring the platform's broad appeal and proven impact.
"Colgate's commitment to celebrating student-athlete experiences aligns perfectly with our mission," said Chris Aumueller, CEO of FanWord. "We're excited to see how FanWord Assist will help the Raiders surface even more of the heart-warming, gritty, and inspiring stories that define their programs."
In an era when recruiting, fan engagement, and alumni relations increasingly hinge on authentic digital content, this partnership ensures the Raiders can deliver more stories faster, without sacrificing the personal touch that makes Colgate unique.
ABOUT FANWORD
FanWord is one of the leading AI technology and storytelling companies in the college sports industry and currently works with more than 125 athletic organizations across all levels. To learn more about FanWord's storytelling software, FanWord Assist,
click here.
